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An insurance resource for the people running the store.

Support merchants with an insurance contact alongside the other practical parts of starting and growing a business.

Become a partner
Merchant resources

Getting the business ready

  1. 01

    Set up the storefront

    Products and the customer experience

  2. 02

    Plan the operations

    Payments, shipping, and the day-to-day

  3. 03

    Ask about insurance

    A resource for business and personal coverage

TruvoBusiness and personal insurance
Example merchant resource
  • Geico
  • Root
  • Foremost
  • Bristol West
  • Dairyland
  • Gainsco
  • Mile Auto
  • AssuranceAmerica
  • Nations
  • Alinsco
  • Bridger
  • Aspire General
  • Commonwealth General
  • Novo

Carrier and product availability varies by state and customer.

Beyond the storefront

A business owner has more than a store to look after.

Add an optional insurance resource to merchant onboarding or your help center, separate from checkout.

As the business takes shape

Give merchants a place to ask about commercial insurance and the information a carrier may need.

As the business changes

A new location, different operations, or a growing team can bring another coverage question.

A resource your platform does not have to operate.

Your team

Keep merchant operations with your team. Place Truvo where a business owner can find it when they need help.

Truvo

We take the insurance conversation and help the customer explore available coverage for their circumstances.

One contact outside the storefront.

Business owners can use the same contact for personal insurance as their household needs change.

A business changeA personal policyA renewal question
Relevant coverage
  • Commercial
  • Auto
  • Home
  • Renters
  • Umbrella
  • Life

Integration options

Frequently asked questions

Is this shipping insurance or a product warranty?

No. This is access to insurance advice and carrier options for the merchant or customer. It is separate from shipping protection and product warranties.

Does every merchant qualify for commercial coverage?

Options depend on the business, location, carrier appetite, and underwriting. Truvo helps the merchant find the appropriate next step.

How do we join the program?

Launch in less than a day. Submit your business details for review. Once approved, you can use Refer and the platform. No further approval is required.